PSECU's Digital Transformation Journey – Insights From the CDO

With Pennsylvania State Employees Credit Union
  • Date: May 28, 2020
  • Time: 11:00 AM EDT
Event Description

To create a superior digital experience for its employees and a health check for the business, the executive team at Pennsylvania State Employees Credit Union (PSECU) created a “Balanced Scorecard,” a set of monthly KPI measures linked to the firm's strategic plan.

Attend this webinar to learn how PSECU matured from a data warehouse and reporting tools to the next level – making enterprise analytics an integral part of its overall digital strategy focused on member experience and performance improvements.

You’ll learn how PSECU:

  • Extended self-service decision-making capabilities to hundreds of employees with a complete analytics system
  • Built an analytical cube that gathers data automatically and creates KPIs without the need for human interaction
  • Enables easy collaboration between the IT team (data custodians) and business users (data analysis and sharing)

You’ll see a demo of the Balanced Scorecard, a dynamic environment for banking metrics, liquidity positions, and profitability trends that allows executives to monitor daily changes in cash, loans, balances, margins, ratios, and many other important measures of financial health and member stability.

Robert Burger
Robert Burger
Chief Data Officer,
Pennsylvania State Employees Credit Union

Robert Burger earned a bachelors degree in Computer Science from Shippensburg University and has worked at PSECU for 28 years. Robert served briefly as a computer operator, before being promoted to programmer. He wrote PSECU’s first home banking software (a desktop application) in 1995. Robert was programmer manager and chief technology officer, before his current position as chief data officer for the past six years. Throughout his tenure, Robert maintained that data was PSECU’s largest asset and worked to ensure its security and integrity. He looks to make sure PSECU’s data always tells a single truth.

Jon M. Deutsch
Jon M. Deutsch
Vice President, Global Head of Financial Services,
Information Builders
Jon M. Deutsch is vice president and global head of Financial Services at Information Builders. Throughout his 25-year career of executive leadership he has helped financial services customers implement analytic systems and data management solutions to improve operations, product development, sales, and marketing.

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