The Internet of Things (IoT) is one of the most-hyped sectors in technology today, with everyone from hardware providers to consulting firms offering IoT solutions. But how do you separate the hype from the reality – and determine where and if IoT delivers real value for your organization? It all starts with understanding the three “Cs” of your data – currency, clarity, and consumability.
Nucleus Research Vice President Rebecca Wettemann will share Nucleus’s framework for understanding the potential value of IoT in your own environment; guide participants on prioritizing IoT investments based on the value of data for strategic, operational, and tactical decision making; and share best practices in choosing IoT technology partners that can help maximize returns from your IoT investment.
Rebecca Wettemann is a founding partner of Nucleus Research where she is responsible for development and execution of Nucleus’s industry-leading investigative research approach. Ms. Wettemann has written and presented extensively on the topics of return on investment (ROI) and total cost of ownership (TCO), collaborative and knowledge technologies, customer relationship management (CRM), enterprise applications, analytics, on-demand applications, and the business impact of technology.
Jake Freivald is de Vice President van Product Marketing bij Information Builders. In deze functie is Jake verantwoordelijk voor de strategische en productgerichte berichtgeving, het creëren van content voor digitale marketing en de daarmee samenhangende vereisten voor de relaties met de pers en analisten. Hij voltooide een Bachelor of Science in Electrical Engineering in 1991 aan Cornell University.