Behind the Scenes of Information Builders’ Website Launch

Terri White
November 27, 2017

I’m wearing two hats writing this blog post: my always-festive marketing sombrero and my new Information Builders employee purple beret. We’ve just launched our newly redesigned website and I couldn’t be more excited to share some behind-the-scenes thoughts on how we did it and, most importantly, the strategy that got us here – the why.

It’s been an exciting year for Information Builders. We’re energized by the growing importance of data and analytics, and we’re on a mission to help our customers and partners succeed in this new super-connected world. We’re committed to raising the industry bar on enterprise business intelligence (BI), analytics, data management, and data governance solutions. And, most importantly, we aim to help our customers to create more value from data and analytics through our unique dedication to customer service, partnership, and support.

We feel like a start-up on top of 40+ years of innovation and expertise! It’s a great feeling. On one hand, we have agility and the ability to continually improve; on the other, we’re grounded in experience and know how to deliver.