Practical Data Strategy: Starting Your MDM Journey With Sila

Attend this webcast  to learn how to create a solid plan for using Master Data Management (MDM) to drive more value from your enterprise data assets.  You'll hear from data management experts at Information Builders and Sila Solutions Group.

As Gartner recently said – For an organization to become information-savvy, it must begin by internally recognizing information as an actual asset. 

The true value of your data, however, can only be realized through a deliberate strategy built around how it is organized, shared, and governed.

Why Attend?
You’ll learn how to think strategically about MDM and how to translate that strategy into a tactical plan for implementation. This includes understanding time to value and risk avoidance, and identifying, measuring, and communicating business value to executive stakeholders.


  • Jake Freivald, Vice President of Product Marketing, Information Builders
    Mr. Freivald is responsible for messaging strategy, content creation, and thought leadership for the WebFOCUS BI and analytics, iWay data integrity, and iWay integration product lines. He joined Information Builders in 1999 as a product manager for the Data Warehouse division, where he supported cross-platform product development and deployment.
  • Michael Mueller, Program Director, Sila Solutions Group
    Michael is an accomplished leader with over 27 years of experience managing business, IT, and data management operations across the Aerospace, Technology, and Manufacturing industries. Currently, Michael is program director for Sila’s Data Management and Analytics Group and is responsible for expanding their capabilities and portfolio in business analytics and information management.

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