We’ve all had customer service “wow” moments – times when we’re left delighted with an organization that made us feel special and heard. We’ve all also had the opposite.
In the new age of...
The power of you, and you, and you
It is 2014 and the data wars have begun. Retailers are stockpiling customer data, mining it from loyalty cards, online...
Companies like Facebook and LinkedIn make their money from the value of their data. Through the richness of consumer information that they have, targeted advertising to their databases is in high...
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