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Home >> News >> Information Builders Magazine >> Advertise >> Rates and Sizes

Rates and Sizes

Size
Dimensions
width x depth
Black/White
Two Color
Three Color
Four Color
Spread   14 x 9 3/4   $4,900   $5,500   $5,900   $6,500
Full page   7 x 9 3/4   $2,500   $2,700   $2,900   $3,200
Two-third page   4 5/8 x 9 3/4   $1,800   $1,900   $2,100   $2,300
Half-page horizontal   7 x 4 7/8   $1,500   $1,700   $1,800   $1,900
Half-page vertical   3 1/2 x 9 3/4   $1,500   $1,700   $1,800   $1,900
One-third vertical   2 1/8 x 9 3/4   $1,200   $1,400   $1,500   $1,600
One-third square   4 1/2 x 4 7/8   $1,200   $1,400   $1,500   $1,600
One-quarter square   3 1/2 x 4 7/8   $900   $1,000   $1,100   $1,200
Display classified   3 1/4 x 2   $400   $450   $500   $600

Trim size: 8 x 10 3/4. Live area must be within 1/2 inch from all trim edges and 1/2-inch gutter allowance. Bleeds are available for full-page and spreads only. Full-page bleed size: 8 1/4 x 11. Spread bleed size: 16 1/2 x 11.

Digital Ad Specifications: To accommodate our computer-to-plate production, we require digital files with the following specifications. If film is provided it will be converted to digital files and will incur additional charges.
File format: Macintosh
Design programs: QuarkXPress 5.0-6.1, Adobe Illustrator 10.0, Adobe Photoshop 7.0, or hi-res PDF
Transfer: Zip disk or CD
Hardcopy: Color proof 100% of actual size required or PDF, digital matchprint, or Kodak Approval recommended
Supply all images (linked to document) and fonts (both screen and printer) on disk
Photos: CMYK, 300 dpi
Line art: Resolution should be between 1,000 dpi and 2,400 dpi
Convert all text in Adobe Illustrator to "outlines"
Include a contact name and phone number of person who created the file

Position: Back and inside front cover placements and center spread are available with a 20% premium. Inside back cover and consecutive partial-page ads are available with a 15% premium. Guaranteed requested positions require a 10% premium. All placement based on availability.

Frequency Discounts: Frequency discounts of 15% may apply for multiple insertions per issue and/or placement in three consecutive issues.

Special Partner Packages: Information Builders business and alliance partners qualify for discounts of 25% off the published rates.

Send materials to:
Sabrina Salgado Dufour
Information Builders
Two Penn Plaza
New York, NY 10121-2898

Questions? Contact Sabrina Salgado Dufour:
Phone: (917) 339-5111
Fax: (212) 947-5161
E-mail: Sabrina_Salgado@ibi.com