Location, Location, Location: Finding, Understanding, and Using the Geography in Your Data
This white paper defines location analytics, and discusses how it makes geospatial information easier to interpret, understand, and retain. It highlights the partnership Information Builders has forged with Esri, a provider of leading location and mapping technologies. The paper also demonstrates why the resulting joint solution is ideal for organizations looking to make powerful location analytics part of their BI environment. Real-world success stories are also included.